Strategically Curated Content
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Your employees tune in to content they believe is personally relevant to them and they tend to politely ignore what’s not. That’s why SecuritySense delivers a blend of personal and work content and why we’ve developed a content strategy designed to get your employees engaged with your security awareness brand
Work Content
Key concept reinforcement + Friendly tone + Variety of content types
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Insider Threat: Former VP Goes Rogue
5 Ways COVID Will Change Cybersecurity
Poor Security Habits Might Start Limiting Work From Home Opportunities
The Growing Ransomware Wave
The Inside Threat: Watch Out for These 3 People
How to Spot Phishing Emails: 4 tips
At Home Workers Put Data at Risk During Covid-19
How Much Could a Data Breach Cost the Company?
Watch Out for 'Back to Work' Memos
How a Chinese Agent Used LinkedIn to Spy on U.S. Companies
The 20 Worst Passwords of 2020
Home & Personal Content
Cyber-savvy at home means cyber-savvy at work
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Protect Yourself: 5 Signs of a Phone Hack
4 Emerging Fraud Threats
FAQ: When is a Credit Freeze Right For You?
Top Tips: Improve IoT Security in Your Smart Home
When Is Your Phone Too Old to Be Secure?
5 Password Tips – Never Forget the Basics
Think Twice Before Tweeting About a Data Breach
Stop Your Personal Data From Being Sold on the Dark Web
Covid Pushes Cybercrime Through the Roof
The Core of Our Content Strategy
The first plank in our strategy is offering a blend of work & personally relevant content
Everyone Wins
Your awareness campaign actually becomes a service you provide to your employees. They get the information they need to protect themselves in their personal lives and at the same time they're also learning to protect the company. We hear from clients all the time how much their employees enjoy receiving SecuritySense
Get Their Attention
Our mix of work & personal cybersecurity content is what makes SecuritySense so effective at catching your employees' attention. If you want people to engage with your overall security brand message you have to make the message about both them and the company.
Genuine Engagement
How do you reduce the risk of getting duped by social engineering tricks? How do you eliminate thoughtless clicking? By creating a workforce that's cyber-savvy at home and at work. The mix of personal and work content creates employee engagement with critical cybersecurity concepts, topics, themes and principles.
Create Cyber-Savvy Employees
Win hearts & minds with an ongoing campaign that helps your employees and the company
Protect Yourself & Your Family
- Cars & Cybersecurity: 5 Things to Know Before You Buy
- Stop Your Personal Data from Being Sold on the Dark Web
- Keep Your Child's Devices Safe: 5 Tips
- SIM Swap Fraud: How it Works, How to Protect Yourself
- Travel Trouble: Millions of Hotel Guests Snared in Data Leak
- Is There a ‘Social Card’ in Your Future?
- Stay Safe When Paying with Your Phone
- The Sneaky Risk of QR Codes
Protect Your Company & Customers
- Phishing Alert: Watch Out for 'Back to Work' Memos
- Would You Be Able to Spot These 3 Social Engineering Tricks?
- Heads Up: Business Email Control Attacks are on the Rise
- 4 WiFi Mistakes That Leave Your Home Office Vulnerable
- Stressed Employees Are Behind 40% of Data Breaches
- How Bad Are the Consequences of a Data Breach Anyway?
- Call Spoofing: Expert Tips on Spotting the Fakes
- 3 Things You Should Know About Credential Stuffing
The Rest of Our Content Strategy
Friendly Voice & Strong Headlines
Reaching people requires a casual, helpful and sometimes even playful tone to get them engaged. Our content is written in a style that won't turn people off. And like any good "marketing" effort our headlines and teasers are written to hook them in. Once they're there the content is concise and to the point
Key Concept Reinforcement
The stories change from month to month, as do the headlines and mix of content types. But it is the repetition of cybersecurity and information security topics, concepts and themes that converts knowledge into awareness. Consistent promotion and a variety of angles are key to awareness creation
Variety of Content Types
We reinforce principles and concepts through a variety of content types ranging from human interest stories to tips, warnings, instructions, mini case studies, cautionary tales, news, insights and water cooler tidbits.
What Do Our Customers Say?
We love that it has security information that can help our employees in their personal lives as well as at work. We know that providing security awareness to employees for their personal use carries over to their work life. We highly recommend Security Sense.
Our employees tell me all the time they look forward to reading the SecuritySense articles. It gets our employees engaged and supports our overall cybersecurity training and education program.
